Accredited Services Services Under Review
  • Accredited Services Services Under Review

    • Digital

    Adelaide

    • AU (media placements' potential to deliver an attentive Impression), within the following channels:
      • Digital - Display and Video
      • Audio - Podcasts, Streaming Audio, Terrestrial Audio
      • Linear TV
      • Cinema
      • Digital OOH

    CheckedUp

    • Point of Care Monthly Report (inclusive of: Contracted Locations, Total Ad Plays, Ad Plays)

    IAS In-Game (Pre-audit)

    • Display and Video Rendered and Viewable impressions (inclusive of GIVT filtration) within Desktop, Mobile and Gaming Console environments

    IAS YouTube Brand Safety

    • Brand Safety and Suitability classification of English and Spanish Google YouTube user generated video content within Desktop, Mobile Web, Mobile in-App and CTV.

    Meta Brand Safety within Feed

    • Partner Monetization Policies, Content Monetization Policies and advertiser Brand Safety and Suitability controls (inclusive of Inventory Filter and Placement Opt-out) applied to:
      • Facebook Feed ad placements in English and Spanish within Desktop, Mobile Web, and Mobile In-App environments
      • Instagram Feed ad placements in English and Spanish within Mobile In-App environments
    • Brand Safety error rate as disclosed in the Meta Brand Safety DOM

    Nielsen One Ads Identity and Deduplication Systems

    • Nielsen's Identity System:
      • Ingestion of user identity data from Identity Data Providers
      • Algorithmic linking of hashed email addresses with mobile device (iOS and Android only) and desktop device identifiers (cookies)
      • Creation of Nielsen's identity graph and supporting reference tables (excluding external client access, disclosures and integration with other Nielsen services).
    • Nielsen's deduplication system:
      • Functionality of the panel, priors/posteriors, alignment and cross-provider modules (excluding processes supporting the development of input data to the deduplication system and the CTV module functionality).

    Note: Nielsen One Ads identity and deduplication processes were submitted as leveraged within Digital Ad Ratings (DAR).

    Ogury

    • Pre-campaign reporting (D, MW, MA): Ogury reporting on demographic breakdowns, interest by IAB+ categories, and audience markers for the audience (Ogury Persona) targeted by an advertiser. 
    • Post- campaign reporting (D, MW, MA): Ogury reporting on demographic breakdowns, interest characteristics, and audience markers of on-target users that engaged with an advertisers campaign.

    Walmart Sponsored Products

    • Display and Search Clicks and Click-Through Rate (CTR) in Desktop, Mobile Web, and Mobile In-App

    XR Google ADH Integration

    • Integrated third-party reporting of Desktop, Mobile Web and Mobile In-App In-Stream Video Impressions from data queried from Google ADH, reported Net of GIVT.

    Zefr, Inc.

    • Brand Safety and Suitability Processes to Independently Classify:
      • Google YouTube (Desktop, Mobile Web, Mobile App and CTV)
      • Meta - Facebook and Instagram feed (Desktop, Mobile Web and Mobile App)
      • TikTok (Desktop, Mobile Web and Mobile App)