Digital

Adelaide

  • AU (media placements' potential to deliver an attentive Impression), within the following channels:
    • Digital - Display and Video
    • Audio - Podcasts, Streaming Audio, Terrestrial Audio
    • Linear TV
    • Cinema
    • Digital OOH

CheckedUp

  • Point of Care Monthly Report (inclusive of: Contracted Locations, Total Ad Plays, Ad Plays)

Escalated (Pre-Audit)

  • Pre-bid event scoring API and reporting of requests and IVT metrics for Display - D, MW, MA
  • Ad fraud prevention, monitoring and viewability measurement - Display Impressions, Viewability and SIVT - D, MW

Health Monitor Network (Pre-Audit)

  • Point of Care Digital Exam-Room Screens measurement and reporting platform

IAS Attention (Pre-Audit)

  • Attention Score and associated metrics that contribute to Attention Score

IAS In-Game (Pre-audit)

  • Display and Video Rendered and Viewable impressions (inclusive of GIVT filtration) within Desktop, Mobile and Gaming Console environments

IAS YouTube Brand Safety

  • Brand Safety and Suitability classification of English and Spanish Google YouTube user generated video content within Desktop, Mobile Web, Mobile in-App and CTV.

Meta Brand Safety within Feed

  • Partner Monetization Policies, Content Monetization Policies and advertiser Brand Safety and Suitability controls (inclusive of Inventory Filter and Placement Opt-out) applied to:
    • Facebook Feed ad placements in English and Spanish within Desktop, Mobile Web, and Mobile In-App environments
    • Instagram Feed ad placements in English and Spanish within Mobile In-App environments
  • Brand Safety error rate as disclosed in the Meta Brand Safety DOM

Nielsen One Ads Identity and Deduplication Systems

  • Nielsen's Identity System:
    • Ingestion of user identity data from Identity Data Providers
    • Algorithmic linking of hashed email addresses with mobile device (iOS and Android only) and desktop device identifiers (cookies)
    • Creation of Nielsen's identity graph and supporting reference tables (excluding external client access, disclosures and integration with other Nielsen services).
  • Nielsen's deduplication system:
    • Functionality of the panel, priors/posteriors, alignment and cross-provider modules (excluding processes supporting the development of input data to the deduplication system and the CTV module functionality).

Note: Nielsen One Ads identity and deduplication processes were submitted as leveraged within Digital Ad Ratings (DAR).

Ogury

  • Pre-campaign reporting (D, MW, MA): Ogury reporting on demographic breakdowns, interest by IAB+ categories, and audience markers for the audience (Ogury Persona) targeted by an advertiser. 
  • Post- campaign reporting (D, MW, MA): Ogury reporting on demographic breakdowns, interest characteristics, and audience markers of on-target users that engaged with an advertisers campaign.

Schwarz Media Onsite Advertising

  • Measurement and reporting of Display Impressions, Clicks and Viewability, shoppers reached, units purchased
    • Applies to Display banner ads served in carousel ad format for Lidl & Kaufland apps

Target Roundel Media (Pre-Audit)

  • Target Product Ads - Display Impressions, Clicks and Viewability
  • On-Platform Display Ads - Display Impressions and Clicks

Walmart Sponsored Products

  • Display and Search Clicks and Click-Through Rate (CTR) in Desktop, Mobile Web, and Mobile In-App

Zefr, Inc.

  • Brand Safety and Suitability Processes to Independently Classify:
    • Google YouTube (Desktop, Mobile Web, Mobile App and CTV)
    • Meta - Facebook and Instagram feed (Desktop, Mobile Web and Mobile App)
    • TikTok (Desktop, Mobile Web and Mobile App
  • Zefr Independent Reporting of Google YouTube ADH Data
    • Video Rendered Ad Impressions and Viewable Ad Impressions and Viewability (Desktop, Mobile Web, Mobile App)
      • Note: YouTube data specifically from Google Ads, DV360 and YouTube Reserve